Business Daily Folgen

It’s one richest sports in the world but it still needs to adapt to the times. F1 is now trying to appeal to a younger fan base through deals with Netflix and Lego.Plus it's trying to break that lucrative US market with races in Las Vegas and huge broadcasting deals. We hear from the key figures at F1 and from former F1 driver David Coulthard, who witnessed the end of tobacco sponsorship and saw the likes of Red Bull coming into the paddock.If you'd like to get in touch with the programme, our email address is businessdaily@bbc.co.ukPresented and produced by Victoria Turner(Image: Max Verstappen races down the Las Vegas Strip during the Formula 1 Las Vegas Grand Prix on 22 Nov 2025. Image credit: Getty Images)

Miishe Addy started her first company in California’s Silicon Valley followed by another business in Accra, Ghana. Now, she runs one of Africa’s fastest-growing logistics tech firms.She describes how she’s tackling the hidden costs of African trade, and what she’s learned as a female founder building companies in two continents.If you'd like to get in touch with the programme, our email address is businessdaily@bbc.co.ukPresenter: Sam Fenwick Producers: Ahmed Adan and Niamh McDermott(Picture: Miishe Addy. Credit: Jetstream)

Whether you call it football or soccer, next summer, the US, Mexico and Canada will host the FIFA World Cup. It’s the first time three countries have organised the tournament.A record 48 teams will compete across 16 host cities, with millions attending games across North America and billions watching at home.But how much does it cost to host a World Cup? What does it take for a city to welcome hundreds of thousands of fans? And does that investment really boost the local economy? We go pitch-side to find out.If you'd like to get in touch with the programme, our email address is businessdaily@bbc.co.ukPresenter: Megan Lawton Producer Sam Gruet(Picture: Sharon Bollenbach, Executive Director of World Cup Hosting for Toronto, Canada.)